Proudly made in Italy, Kwell combines over 30 years of experience with artisan manufacturing to create premium fitness accessories and equipment.
Product solutions for every training style
High-quality rigs, racks, and multifunctional structures. A full range of barbells, dumbbells, bumpers, and benches, engineered for both professional and enthusiast use, indoors or outdoors.


Functional Training
Customizable, safe, and built for heavy use, Kwell’s four functional lines: Performance, Executive, Smart, and Outdoor. We offer everything from power bags and plyo boxes to kettlesoft and resistance tools, each designed with a distinct identity to suit different facilities.
Group Training
Iconic Italian-made products such as the Aerobika Step and Fitboxe Bag, trusted worldwide for durability and performance in group fitness formats.


Revoring
An innovative elastic and suspension training system for individual or group workouts. Lightweight, joint-friendly, and adaptable for use in gyms, outdoors, or at home, supported by the global Revoring Academy training method.
Yoga & Pilates
Ergonomic cushions, seats, rollers, and accessories—fully customizable and handcrafted in Italy for comfort, style, and lasting quality. Reformer pilates machines.


Unique Customization
Personalize your facility with Kwell’s high-precision embroidery and finishing services, allowing your brand identity to be seamlessly integrated into functional training tools and accessories.